The Carnivalesque Approach: T.V. Episodes Vs. Advertising

South Park's creators don't simply seek to challenge and discredit dominant cultural norms that make us laugh in almost a nervous ignorance at the enlightenment and critique of what we've accepted as fact or normal for such a long time, they also challenge any other opposition. 
You may be asking, why? Isn't opposition to our cultural institutions what they want? Don't they want individuals to think clearly and freely from the ideologies that have bound us? Yes... but where opposition rests, and never turns to action is where media opposition often fails. The South Park episodes don't simply lay the issues out on the table for the viewer to dissect, they tell us why we need to care, they attack those that don't challenge ideologies and those that enforce them. They are purposeful in their method of using this television show as not only a place for laughter, but also a place of knowledge, enlightenment, questioning and potential opposition.
The problem is, not all media sources of oppositional culture are successful at making the audience really think and then take action, especially long term. 

This video, by the FCKH8 [fuck hate] campaign uses a carnivalesque approach to one of our societies deepest social constructions of sexism and the ideological norm of patriarchy, but what it doesn't really do is further questions opposition to these issues thus far. Sure we can laugh at the little girls' cuss words and attitudes, and while the message they promote is true, it just falls a bit short, perhaps partially because of time constraints and the nature of this video as an advertisement (buying t-shirts at the end? not that helpful in the overall fight against harmful ideologies). So the question becomes, is this carnivalesque approach full or bright popping colors, ha-ha moments of satirical and chaotic fast paced discourse a big enough challenge to the dominant ideologies of our culture? 
Probably not. It might be a step in the right direction, but unlike South Park episodes' which provide background, more in depth critiques AND aesthetic visual pleasure, short advertisements like the one above are fleeting and not nearly as developed. 
Where South Park has strength with it's dedicated audience and followers, and thorough plot lines that illuminate, critique, damage and react to social problems, smaller oppositional efforts like these, do not have such a promising outcome. 

Theall, Donald F. 1999. “The Carnivalesque, the Internet and Control of Content: Satirizing Knowledge, Power and Control.” Continuum 13 (2): 153-164. http://www.tandfonline.com/doi/abs/10.1080/10304319909365789#.VSLoD5TF9xt